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DigiWitch
Marketing
It's their trust in you and the belief that they are getting their money's worth from you.
What would make people open their wallets to you and say "Take my money!"?
That sounds good...but how do I make that happen? Sounds like too much work...
It actually is a ton of work and like it's always said "a good time to start marketing is yesterday." But don't worry, we deal in magic and can make impossible things actually possible here at DigiWitch.
To start with, we will focus on the two core concepts every company, brand, and product should have in place without a second thought:
A strong brand
A killer marketing strategy
Let's talk about branding...
Branding does not start and end with a logo and a name. It is so much more than that. A branding exercise done right gives your product/company a name and face with its own unique personality.
The reason this matters so much is that you want your customers to relate to your brand and the qualities you attach to it. Without a proper brand, your offering seems just like another scream at the concert, while with a brand, you get featured with a mic in your hand. It sets you apart in a sea of competitors. You are seen as stronger, bolder, and more sophisticated with an actual serious presence in the market.
The next step is building awareness around your brand and offering and this is where content marketing steps in...
