This post is a continuation of my last post on keyword tools that one can start working on. I had mentioned 3 tools earlier, shortly after which I came across a 4th tool, which I believe is a star-runner in the space of keyword tools and competitive analysis. I am adding more about the tool here in this post.
You can find my last post on keyword tools, here. I talk about SEMrush, Google Analytics, and KW Finder, here. You will find some quick and easy tips of how to find more value out of these tools and navigate them easily.
The latest addition to this post and to the list of some of the best keyword tools ever, would be Ahrefs (pronounced: hrefs).
Ahrefs happens to have one of the biggest keyword databases in the market, with about 5.1 billion keywords worldwide and about 2 billion keywords in the US alone. This helps it return maximum relevant keyword suggestions.
One of the most important things that you need when analyzing and comparing your keywords are the right metrics to help choose and drive the right keywords.
Ahrefs provides a few unique keyword metrics such as clicks and clicks per search. Upon using Ahrefs, I found it to have a user-friendly interface which helped me take the necessary steps to set up profile and track metrics quite easy.
One more of its biggest USPs happens to be competitor keyword analysis. You can add your competitor URL, too, to find out what they might be doing right or wrong with their keyword efforts and incorporate their learnings to your keyword strategy.